Executive Social Media Producer
Consistent social profile
28
FEB
2011

3 Steps to Create a Consistent Social Footprint

So you've decided to bite the bullet and have your company enter the social media world. As a social media manager, one of my best practices is to create a consistent social footprint for my clients.
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21
FEB
2011

Facebook Landing Pages… and Why You Can’t Live Without One.

When you're perusing Facebook, do you "Like" a business better that has a landing page? I know a business has received some savvy advice when I see a good one.
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11
FEB
2011

Death, Taxes and Facebook’s Newest Changes… oh my!

A special Friday blog post: Two things in life that are constant: death and taxes. Perhaps they should add "Facebook changes" to this list. What do these changes mean for you and your page?
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07
FEB
2011

Putting His Foot in it… Kenneth Cole’s Ill-fitting Tweet.

My advice to those who use social media to advertise their products is to create a litmus test before posting anything. It can help avoid PR disasters.
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31
JAN
2011

SixDegrees.org Badge… Using Social Media for Good.

As you've perused my website, you may have noticed a little box down in the sidebar called "SixDegrees.org". This is my way of attempting to use social media for good.
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Orthodontics Braces
24
JAN
2011

Brace yourself for the straight truth… orthodontists should use social media!

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Today, I'm meeting with an orthodontist, presenting all the reasons why social media is such a natural fit for his practice. The more I explored the orthodontic field, however, I realized this is an industry that could truly build a loyal fanbase by using social media. Here's why.
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How Georgians reacted to Snowpocalypse 2011
17
JAN
2011

8 Ways Facebook Maintained My Sanity During Snowpocalypse 2011

Periodically, people gripe that Facebook is boring... after all, who cares about people's boring status updates? However, having just survived Atlanta's worst winter snowstorm in years (which kept our kids home from school for a week!), I found my friends' Facebook status...
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Ted Williams Homeless Golden Voice
10
JAN
2011

How Social Media Got a Homeless Man Off the Streets

It's the story of James Earl Jones meets Susan Boyle. Without social media, Ted Williams would likely be sleeping in homeless shelter in Columbus, Ohio tonight.
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TwitPics from Snowmageddon 2010
03
JAN
2011

Social Media and Snowmageddon 2010

If you were stuck in an airport, what could you have done (beyond calling family, friends or even the airlines) to get information as to your next move? Yet again, social media could have come to the rescue. Here are some survival tips.
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