All Posts By karen

Oh no, Mom’s on Facebook!

by Monday, October 18, 2010

Last weekend, Jane Lynch hosted Saturday Night Live.  I was prepared for a creative “Glee” themed skit, as well as some singing routines (even though Sue Sylvester rarely sings, Jane Lynch has some pipes!).However, I hardly expected the hilarious commercial for a Facebook product which “cleanses” your posts and photos, making them more G-rated for the ...

Do you have Twitter “Follower Envy”?

by Monday, October 11, 2010

While running an errand the other day, I came across this truck in the Target parking lot, part of a marketing campaign for Bare Escentuals.  I’m sure the marketers who spent lots of money on this truck wanted people to think, “Who IS that I’m driving behind?  Bare Escentuals?  I just LOVE that make-up!”Not me.  As a ...

Yes Virginia, you really do need a Social Media Manager.

by Thursday, September 30, 2010

With 500 million users on Facebook, 75 million Twitter accounts, and 66 million LinkedIn profiles, there’s no question that social media is here to stay.Yet, while many understand the value of having a social media presence, keeping up with the pace of the virtual world (as in the real world!) can be a challenge. Updating profiles, commenting ...

Why I Love Fiverr.com

by Monday, September 27, 2010

Image via CrunchBase What would you do for $5?  Two weeks ago one of my mentors, Kate Buck Jr., turned me onto a fantastic website called Fiverr.com.  This website is full of people from around the world willing to do various tasks for yes, you’ve got that right, $5.Some of them are downright goofy… ...

Social Media… You’re Either In or You’re Out.

by Monday, September 20, 2010

A Frank, Face To Face(book) Talk About Your BrandThere’s no question that the explosion of social media networking has dramatically transformed the way we communicate and interact with one another.For businesses especially, it’s providing a unique opportunity to directly connect with new and prospective customers like never before.  Likewise for individuals, it allows networking beyond ...

How Facebook Made My Disney Cruise Magical

by Thursday, September 16, 2010

In September 2009, my parents made an announcement: for their 50th anniversary, they were taking our entire family on a fabulous Disney Mediterranean cruise! When I set up a Facebook group page for our sailing, I had no idea it would have such a positive impact on my vacation… and even made it magical.