Challenge:
Establish online awareness for an upscale senior community with no pre-existing social media or online presence.
Solution:
- Established Facebook page, Twitter, YouTube and Instagram accounts; managed account from 2011-2016.
- Curated content and managed sweepstakes for online community increasing member participation and real estate brand awareness.
- Developed, placed, and managed Facebook ads.
- Grew fanbase from 0 followers to over 1,000 in just one year, and over 2,200 in five years.
Curated Content Samples
