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Death, Taxes and Facebook’s Newest Changes… oh my!

Friday, February 11, 2011

There's an old saying, that two things in life which remain constant are death and taxes.  Perhaps they should add "Facebook changes" to this list.  Back in December, Facebook changed the format for the personal pages of their users.  Many people liked this format, and (what a shocker!) others complained.  But there was no going ...

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Putting His Foot in it… Kenneth Cole’s Ill-fitting Tweet.

Monday, February 7, 2011

During the last 2 weeks, much has been written about Twitter's huge role in the demonstrations taking place in Egypt.  But now, a most unfortunate tweet by (of all things) a famous American fashion designer has caused an uproar in the world of social media.It all started with a simple post on Thursday, February 3.The ...

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SixDegrees.org Badge… Using Social Media for Good.

Monday, January 31, 2011

As you've perused my website, you may have noticed a little box down in the sidebar called "SixDegrees.org".  Go ahead and look, it's the second from the bottom... I'll just wait while you check it out.  Then come back here.You've seen it?  Great.  Have you ever wondered what it is, and why it's here?  This ...

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Brace yourself for the straight truth… orthodontists should use social media!

Monday, January 24, 2011

Today, I'm meeting with an orthodontist, presenting all the reasons why social media is such a natural fit for his practice.  Of course, those of us in the social media profession think most businesses would benefit from having a Facebook page.  The more I explored the orthodontic field, however, I realized this is an industry ...

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8 Ways Facebook Maintained My Sanity During Snowpocalypse 2011

Monday, January 17, 2011

Periodically, people gripe that Facebook is boring... after all, who cares about people's boring status updates?   However, having just survived Atlanta's worst winter snowstorm in years (which kept our kids home from school for a week!), I found my friends' Facebook status updates to be invaluable.  Here's why:(1) Pre-Game ShowUsually in Atlanta, people load ...

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How Social Media Got a Homeless Man Off the Streets

Monday, January 10, 2011

As they said on CNN, it's the story of James Earl Jones meets Susan Boyle.Who amongst us hasn't seen the video?http://www.youtube.com/watch?v=6rPFvLUWkzsThe reporter from the Columbus Dispatch posted his video of a kind homesless man with a velvety voice on his newspaper's website on January 3.  The next day, Reddit.com (without permission from the newspaper) posted ...

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Social Media and Snowmageddon 2010

Monday, January 3, 2011

Happy 2011, and welcome to the New Year!I hope you had a wonderful winter break, and didn't feel too lonely.  In the event you spent your winter break in certain parts of the country, the winter weather likely affected your plans.  Let's face it... it was the first white Christmas Atlanta had seen in 100 ...

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Does social media make us lonelier?

Monday, December 20, 2010

Recently, one of my clients sent me an article, which poses this question... does social media actually make us lonelier?   As we head into the holiday season, a time which is called the "most wonderful time of the year" and yet consistently is cited as a period when people truly feel lonely, I decided ...

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How You Can Use Social Media For Holiday Shopping

Monday, December 13, 2010

As we head into the homestretch for the 2010 holiday season, for many of us, the realization that we have 2 weeks left to complete our shopping is causing a panic.  That's right, it's time to get serious and start thinking about what to buy our loved ones... and how can we get the best deals? ...

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Choosing an SEO friendly theme for your WordPress blog… it does matter!

Monday, December 6, 2010

When I first got into this business, everybody told me to set up a blog and make it the centerpiece of my online presence.  Oh, and WordPress was definitely the way to go.I dove in head first.  At first, I really hated WordPress.  I knew it must have some redeeming qualities, but there were so ...

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CNN Heroes Awards – A Case Study on Social Good

Monday, November 29, 2010

"Social media has changed philanthropy - it makes it easier for others to become aware of your cause - to give." --Holly Robinson Peete at the CNN Heroes Award showPerhaps you watched the CNN Heroes Awards show on Thanksgiving night.  There are many wonderful charitable organizations and events out there, but I was moved (and quite ...

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Etiquette for Social Media… Courtesy of Project Runway.

Monday, November 22, 2010

Image by ge'shmally via Flickr The season finale for Project Runway Season 8 was a "hot mess", with two of the regular judges (Michael Kors and Nina Garcia) squaring off against Heidi Klum (the producer) and guest judge Jessica Simpson.  During the debate over who should win, the following exchange took place.   The line ...

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Are you crazy if you don’t use social media?

Monday, November 15, 2010

An astoundingly mediocre flick starring Dudley Moore came out in 1990, called “Crazy People.”  The gimmick of the movie was an advertising exec who decided to tell the truth about their clients’ products.  One tag line was: “Metamucil: It helps you go to the toilet. If you don't use it, you'll get cancer and die.”  Right, ...

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10 Components to a Complete Web Presence

Monday, November 8, 2010

This guest blog post was written by Karin Gryder from AdzZoo Atlanta.  Karin has an interest in SEO and guest blogging, but her real passion is helping small businesses survive in this tough economy.  As a former business owner, Karin understands the struggles of marketing and the challenges that face any business on extremely tight ...

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