The New Big Bird: Romney’s Binders Full of Women

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The New Big Bird: Romney’s Binders Full of Women

by karen Tuesday, October 16, 2012

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Just for the record… this is NOT a partisan post. It is merely an observation of a social media phenomenon. It does not indicate my political preference in any way.

The speed of social media continues to impress and awe me.

During the debate, in an effort to express his support for women, Republican candidate Mitt Romney used an awkward phrase. He said he knew "binders full of women." Here, you can watch it yourself. [youtube]http://www.youtube.com/watch?v=j3Q7hONqQBk[/youtube]

Before the debate had ended, the following new social media accounts had been opened:

Romney's Binders Full of Women – Facebook page – 41,052 Likes

Binders Full of Women – Facebook group – 298 members

RomneysBinder – Twitter account – 3,167 followers

Binders full 'o women – Tumblr page

Let's face it… binders are the new Big Bird.

Big Bird, Binders full of women

karen

Karen Slater is the Executive Social Media Producer at Project Social. She absolutely loves working with her clients to help them get their story out to the world, using social media. She also loves blogging about how the social media world affects the rest of us. She lives in Atlanta with her loving husband, and is the mother of 2 amazing children, and 2 wonderful stepdaughters.